Are you feeling like your social media marketing posts are invisible?
Crickets, crickets, crickets.
So, yes, you have to stand out from the crowd. You have to be visible.
You have to be authentic.
You have to be consistent in being out there sharing your message and your mission.
What's the easiest way to stand out?
If you have seen my posts before, you know the answer. You have to be on camera.
I've developed the 7 Steps to produce your own show e-book free for you to show you what type of equipment, software and checklists you need to make an easy show that can be a consistent, authentic way for you to be visible. Check it out at http://jgtips.com/1show
The Top Types of Content to Create For Live Streaming
Live video streaming is so new that there isn’t much precedent yet for the best type of content to create. This is good in that it allows you to really create any types of videos you like, but on the downside it also means that you won’t have much help or guidance when coming up with ideas. You’ll have to learn the ropes yourself then and what you’ll likely find is that certain types of content definitely work better on live video than others.
Read on then and we’ll see some of the best strategies for creating great content on this platform…
One of the challenges of live video streaming is making sure that you stay on topic without creating something too scripted. Creating a ‘top tips’ structure is a great idea because you can keep returning your tips and then talk loosely around them. This offers just enough structure without being restrictive and it offers great jumping on points for people joining the stream halfway through.
Reviewing a product likewise makes it easy for you to stay on topic but doesn’t restrict you. You’ll have a visual aid and you’ll be able to take cues and instructions from your audience regarding which aspects of the product to show off or discuss. Unboxings also lend themselves particularly well to the live format.
AMAs have been made popular by Reddit. This stands for ‘Ask Me Anything’ and it basically means you’re getting interviewed by your audience. You’ll need to position yourself as a person of interest or an authority for people to want to ask you questions though!
Interviews are also very good for live streaming. Find someone interesting and see if you can get them to answer some questions for people to watch.
Want to get people interested in your business? Why not give them a guided tour of the office? The ability to interact while filming at the same time lends itself perfectly to this kind of content.
Video streaming introduces a whole new idea in the form of ‘passive content’. This is content that you create without actively creating – in other words it might mean setting up a camera to record yourself talking in a meeting, or it might mean filming yourself working out. It could even mean setting it up to show off a nice view.
To learn more on resource and equipment for livestreaming get "7 Steps to Produce your First Show."
Are you Invisible?
You have a mission to share.
Time to get yourself on video.
Share your message.
Attract your audience to your mission.
I was born shy and I never
thought I would be on camera. I was always taking the pictures and avoiding family
If you had told me 10 years ago that I would be doing video without makeup to
make a point, I would have laughed at you.
But that is my mission.
I don't wear makeup
on video, I make mistakes and I flub and don't edit my video to prove that anyone can do
So why aren't you?
Now, I do have a secret weapon which allows me to control my look and I will be sharing
in my book
7 Steps to Produce your First Show
Now I'll tell you the 7 steps which can get you to doing your first show but for the details get my book for free as I want to help you get on video.
So, the 7 steps you need to do to produce your first show are:
- Get Your Studio Ready
- Get Broadcasting Software
- Set Up our Studio
- Pre-Production Checklist
- Production Checklist
- You are Live
- Post Production
Using this book you can produce your first show because you will have a Studio.
Get the free book "7 Steps To Produce Your First Show" here!
Broadcast better than a celebrity.
From the desk of the former shy girl jane gardner.
I'm broadcasting better than most celebrities.
Have you seen those grainy pixelated zoom broadcasts as celebrities were being interviewed on talk shows during the pandemic?
Sometimes you couldn't even hear what they were saying as they were using the microphone.
Built in, built in their laptop while they sat in their bedroom. Stop it. You don't want to be sitting in your bedroom. It's private! It is so simple to buy a decent usb microphone and some simple software I use to make you look amazing and in control of your broadcast, my secret weapon that makes you look like you've spent thousands to create the broadcast is revealed in my free workshop.
The simple three steps to consistent leads and sales yes! Sales! Workshop on june 8th. It's time for a revolution to step out in front of the camera and magnify your mission and get more people attracted to your business.
Be The Change!
So be the change.
Let's have a revolution!
Everybody needs a show and I'll show you what I mean by a show on the workshop, the simple three steps to create consistent leads in sales june 8th at eight a. M. Pacific 11 a. M. Eastern http://jgtips. Com/3steps
The revolution is now!
You have a mission. You want to share numbers of views of your posts keep declining on social media platform. And you struggle, time to get yourself on video, share your message, attract your audience to your mission.
I was born shy and I never thought I would be on camera.
I was always taking the pictures and avoiding family pictures. If you had told me 10 years ago that I would be doing video without makeup to make a point, I would have laughed at you hysterically.
But that is my mission. I don't wear makeup on video. I make mistakes and I flop and you can probably count the number of times on your hand that I'm actually looking straight into the camera and I don't edit my I don't edit my video to prove that anyone can do video.
So why aren't you now?
I do have a secret weapon which allows me to control my look and I will be sharing a few of my secrets on my free workshop. The three steps to create consistence leads and sales on june 8th. Come and sign up for the free workshop and I'll show you how to achieve the expert status and awareness.
So clients come to you asking for your services and program while also will design a show that is monetized, leveraged and attraction magnet for your ideal clients at http://jgtips.com/3steps
You only need to get one thing right.
Be the face of your business seen everywhere.
Now stand out from the crowd with your own unique brand style and knowledge with the show.
You only need to get one thing.
You need to become the go to authority in your industry.
Clients and customers will come to you rather than you having to chase anyone down.
You will have the trust and recognition needed in the marketplace to have people say,
hey, I know her and what she stands for and against and I want to follow her.
You can stop the scroll by you being on camera, sharing your secrets of your business,
Do your video consistently and people will people will look for your show instead of scrolling through.
On the simple three steps to create consistent leads and sales workshop on June eight, I will show you how to achieve the expert status and awareness.
So clients come to you asking for your services and programs.
Also designing a show that is monetized leveraged and attracting clients and audience to you at http://jgtips. Com/3steps we will be looking at the simple three steps to create consistent leads and sales and how you can get more visibility as an expert with an easy planned show to at eight am pacific 11 a. M. Eastern at http://jgtips. Com/3steps.
Hello everyone today. I'm going to be showing you some fun stuff about color and your webcam. Now, this is not me speaking. This is a recording I had to use outside of seeing me live. So ignore what they're saying. But this is behind the scenes in my expect software.
And I'm going to be showing you how to change the color on your computer. Well actually no on your software. So I've got two scenes here and each scene has a um logitech brio in each scene so I can change one scenes color from another. So I've opened up the webcam here for the and it has different choices.
And so the first thing we're gonna look at is chroma key. I've just turned off the green screen and matched it to the green color just in that scene. So it's black. And then you can put a scene behind that. But um chroma key works really well in this software explicit because as you can see my curtain is very wrinkled, but you can't see any wrinkles in my other scene where I've hidden it as they say, so, and then they have the parts to adjust color.
So this is brightness and this is in each scene. So you can go up and down with the scene. It has certainly um defaults of course. And so you just fiddle with it until you find something that you're happy with in terms of the brightness. And then we have contrast. So obviously that contrasts very hi and then to very low, once you go down, there is the low contrast and you just find the one that you're happy with for the scene.
And then we have um alpha and alpha is just basically I'm getting the image in there, it seems to disappear. So we'll have to talk about that later. That's one of these things you don't know about. And then we have hue, so you can change the hue of the scene, they're basically from green to red, yellow, more yellow.
Um let's see where we're going here and we haven't done anything. That's that's where we go, we're going very green on that end and then yellow and then it probably will be reds at some point. But um yeah, it's a little yellowy red. So we're just adjusting the colors to make it look like we wanted to and then we have um saturation which is the next one and that will be how much color to put into the scene.
So right now it was okay, but this is way too much saturation for the color. And obviously you can go all the way back to black and white and remove all saturation. So you have quite a good control of your colors and your hues and your saturation and then you can of course find the one that you like the best or you can reset it to what was set before.
And then you can also change the color of the background, but I don't use that I use green screen and chroma key. And as you can see each scene is different and separate different colors. And you can control each scene with each webcam so you could have different colors in each scene depending on the person's hue or what you want to show their. So these are two scenes with two webcam settings and so basically two webcams in each scene.
So one webcam, even though it's the same webcam, it has different settings for each scene, that's what I wanted to say. So that's quite powerful. Um you can do that um just like a studio and now we're going to have a look at what are we looking at now. So we're going to look at the webcam and how you can put change the settings inside the webcam as well.
And if you didn't know that there's an advanced section, that's very good. And so we're going to have a look at inside the webcam and how to change some of the settings in there if you need them to. So first we have to get the webcam open and but before that I wanted to show my invisible chair that reappears instantaneously the minute I pull the green fabric off of the chair so you can go rewind if you want to look and see how much it disappeared before.
It's very good when you have a very ugly chair. So now, so now we're going to go and look at the web cam in the background settings for the webcam whichever brand you have, they should have some kind of webcam settings for you for the camera to change the camera settings and let's go and have a look and then open up the webcam.
And so first there we go, let's try that again and open up the webcam and here we go. I had to go find it and it was hiding in the background. So I went and cut out a few of the scenes so we don't we don't waste time chasing and this is what this one looks like for the large tech brio.
But of course your logic tech 920 is probably different or your other webcams but they all have similar principles. So usually they have a zoom and pan cross where you can change the angle of the webcam. You can zoom in and out with the webcam. Um you can't in oh no here I go zooming in and out.
I just can't pan so you can zoom in and out with your with your webcam. But personally I don't use this I use I use my software to manipulate what size I want objects to be. And then of course my webcam which I haven't shown you the position of is in the way so that's why I keep moving back and forth.
So anyway so and and and and also you can have on this one anyway, you can have a standard image or you can have a widescreen image but it doesn't show in this because of the software and of course you can have hdr which is better quality. That's why I probably got this webcam but I don't really use it because I don't want to use up.
It gives me I have to use more memory in order to store it. Um so the field of view is was interesting. I didn't know you could have almost three types of 65 is what I usually use because I want to try and keep my green screen very centralized but then there's 70's 8 and there's 90 and that gives you a wider field of view.
So then of course for me that's an issue because then I you can see outside of my green screen and so I want to keep it nice and tight so I always keep it at 65. Not that that's relevant for you, it depends on your camera, but these are some of the standard um settings for a web cam in the back uh in the settings that you should try and make sure you set and there I am peering again because I can't see because it's in the webcams in the way. Um but basically the first one you want to look at is brightness and of course you can maybe adjusted in the software as well.
But if you don't have the software, this is where you can adjust the brightness of your image and there we go. Just you pick something that you like. Same with the contrast, you obviously can go up to 100 but you just pick what you like for your contrast. Um auto focus. I don't like auto focus because it'll auto focus when I move and all of a sudden I'll be blurry and then focusing.
So I usually turn autofocus off and because I can manipulate it in the software as to what the image image is in terms of how far away it is from the camera, but that's for another discussion. And so then we're looking at color intensity and color intensity can go from, that's up to you know it's at 50% right now.
So I guess it goes up to 100 and so you can do something ridiculous up to 100% and then you just find it where you like it the best and this is an important one that had an issue with last time was the white balance. And so if I turn off the auto white balance which sometimes can be a bit too white. Um you can adjust it to what you want it to be what you like.
Um you don't have to obviously do the auto um out and regardless I think I have a bit of a pink in my cheeks already, so I don't have to do too much but I don't want it to be as white as it was yesterday. So try and get some color in my face. So there you go inside your webcam. You can change all your colors if you don't have the software I have and as you can see just by comparing the two, they are quite different.
The other one is quite red and blurry and the one on the right is a bit more human. There you go.
Hi, it's jane gardner again. And today on step in front of the camera, I promised to have a look at audacity because it should be in your tool walks for doing video and I'll say why later, but let's first off find out where you can find it. So let's go and have a look at the presentation.
So audacity is a software that you can use that's free. It's open source, which means it's free and it's a digital audio editor and recording application software available for windows mac, linux and other unix like systems. And so basically you can get it at audacity, I believe it's dot team org back slash download.
Of course you can download it from there and you can download it for windows mac or linux and you have to of course choose if you want it as a 32 or 64 bit version and you can then choose which one you want and download it. So that's um, go have a look at it. We just get my screen here.
Here we go. So I've got it on my desktop and first off, we're going to show you once you've downloaded it and you open it. This is what it looks like. And the first thing you want to do is check that you've got the right microphone and the right speaker as well. It doesn't matter about speakers, you can always change your speakers, but you have to have your microphone set up and this is where you choose your microphone, the system asks decides which one of those you have available and then you pick the one that you want.
So there's my microphone. And then you could do stereo, but you don't really need it. But you could try it out just to see. Um, and of course, or you could do mono recording and of course you can expect your speakers. So for later. So I used my real tech audio.
Mm hmm. And then up here, this is the microphone volume been a while since the recording volume 0. 0. I don't think so. So we've got to change that. Get up to 50%, see if that works and speaker. Well that's already maxed. And so really what you do is this is of course pause, this is play, this is stop, reverse forward and there's a record button.
So let's do this in real time. And we're going to see later whether or not we can hear the sound. So yeah, so audacity is a great tool to use for you when you're doing video, doing podcasts, doing any recordings for voice because you can come back later and edit your audacity. And you can also import your audio from your video.
So if you split it out of your video using camped asia for example, you can import it up here. I don't think it does work. So you can import your audios from here and expel export, we'll talk about in a minute. But so you know what I'm busy recording and you can see that what my recording levels are. And they're looking pretty good.
You can sometimes see that it goes into the red, which is not what you want. So let's stop that for now. And then I'm going to find out if I can hear this by playing it back, but you probably won't be able to until I figure out how to turn on my stereo. So hold on, stop that.
And then let's go back to the beginning. Mm and then we'll show you some editing is that you always use so you can play and I can hear it but I'm sure you can hear it uh doing any recordings um for voice because you can come back later and edit your audacity. Um and you can also import so you can make the volume.
The way form of this look bigger we are. Where are we here? There's your gain again. Remember, gain. And let's see. Mhm. And of course we will talk that later. So what you can do is go back to the beginning, go back to the beginning.
And actually this has got pretty much a lot of sound on it, but you can zoom in zoom in so in and then you can tune out of course. And then are we here tracks. So anyway, um you can select part of it and say this. You think this is the noise sound in your track.
Then you click here, then you go and edit. So we can remove that. We can do effects is the most important part. If you think you have your have too many, too much background noise, you can do a noise reduction. So you click there. So first you still have to select the auto that you want to jews the audio that you want to choose to make it sound?
Say that's your nose profile and then where is that noise reduction and then select all the otto you want filter and how much you want filtered out. Example. And then you tell it how much of this you want to be filtered out. So let's go back to your fast noise reduction and go, so let's listen to that, see if we can tell the difference.
So audacity is a great tool to use for you. Yeah, I even don't like that noise really, I like the noise that was there. But anyway, so audacity has a manual and I could probably do some trainings on how to use audacity. But yeah, it's really important for making your audio sound great.
So let's get out of this for now and say that this is one of the tools that you should have when you're doing video, you can do it use camped asia two or another tool. But um, this is a free tool. So we can always like free and yeah, so audacity is one of these, you should add to your list to use for making your audio sound great for your video. You can try it with and just use it for doing podcasting.
So you could record your voice in audacity and add music and all that kind of thing without ever having to use video. So you could use it for podcasting and you can use it for, I'm creating better sound on your video.