Are you feeling like your social media marketing posts are invisible?
Crickets, crickets, crickets.
So, yes, you have to stand out from the crowd. You have to be visible.
You have to be authentic.
You have to be consistent in being out there sharing your message and your mission.
What's the easiest way to stand out?
If you have seen my posts before, you know the answer. You have to be on camera.
I've developed the 7 Steps to produce your own show e-book free for you to show you what type of equipment, software and checklists you need to make an easy show that can be a consistent, authentic way for you to be visible. Check it out at http://jgtips.com/1show
The Top Types of Content to Create For Live Streaming
Live video streaming is so new that there isn’t much precedent yet for the best type of content to create. This is good in that it allows you to really create any types of videos you like, but on the downside it also means that you won’t have much help or guidance when coming up with ideas. You’ll have to learn the ropes yourself then and what you’ll likely find is that certain types of content definitely work better on live video than others.
Read on then and we’ll see some of the best strategies for creating great content on this platform…
One of the challenges of live video streaming is making sure that you stay on topic without creating something too scripted. Creating a ‘top tips’ structure is a great idea because you can keep returning your tips and then talk loosely around them. This offers just enough structure without being restrictive and it offers great jumping on points for people joining the stream halfway through.
Reviewing a product likewise makes it easy for you to stay on topic but doesn’t restrict you. You’ll have a visual aid and you’ll be able to take cues and instructions from your audience regarding which aspects of the product to show off or discuss. Unboxings also lend themselves particularly well to the live format.
AMAs have been made popular by Reddit. This stands for ‘Ask Me Anything’ and it basically means you’re getting interviewed by your audience. You’ll need to position yourself as a person of interest or an authority for people to want to ask you questions though!
Interviews are also very good for live streaming. Find someone interesting and see if you can get them to answer some questions for people to watch.
Want to get people interested in your business? Why not give them a guided tour of the office? The ability to interact while filming at the same time lends itself perfectly to this kind of content.
Video streaming introduces a whole new idea in the form of ‘passive content’. This is content that you create without actively creating – in other words it might mean setting up a camera to record yourself talking in a meeting, or it might mean filming yourself working out. It could even mean setting it up to show off a nice view.
To learn more on resource and equipment for livestreaming get "7 Steps to Produce your First Show."
Are you Invisible?
You have a mission to share.
Time to get yourself on video.
Share your message.
Attract your audience to your mission.
I was born shy and I never
thought I would be on camera. I was always taking the pictures and avoiding family
If you had told me 10 years ago that I would be doing video without makeup to
make a point, I would have laughed at you.
But that is my mission.
I don't wear makeup
on video, I make mistakes and I flub and don't edit my video to prove that anyone can do
So why aren't you?
Now, I do have a secret weapon which allows me to control my look and I will be sharing
in my book
7 Steps to Produce your First Show
Now I'll tell you the 7 steps which can get you to doing your first show but for the details get my book for free as I want to help you get on video.
So, the 7 steps you need to do to produce your first show are:
- Get Your Studio Ready
- Get Broadcasting Software
- Set Up our Studio
- Pre-Production Checklist
- Production Checklist
- You are Live
- Post Production
Using this book you can produce your first show because you will have a Studio.
Get the free book "7 Steps To Produce Your First Show" here!