studio

Camera Confidence and You

Talking to a camera feels weird at first. There's no getting around that. You're staring at a piece of glass, talking to nobody, trying to act natural while also remembering what you wanted to say and hoping you don't look ridiculous. It's not a normal way to communicate, and it's completely understandable if it makes you uncomfortable.

But here's what you need to know: everyone feels awkward on camera when they start. It's not just you, and it's not because you're older or less tech-savvy or anything like that.

It's because talking to a camera is an unnatural act, and it takes practice before it starts to feel normal. The good news is it does start to feel normal eventually, and there are things you can do right now to speed up that process.

Content creators sometimes assume they're at a disadvantage here because younger people seem so comfortable on camera. But a lot of that perceived comfort comes from reps.

They've been recording themselves since they were teenagers, so they've had years to get past the awkward phase. You're just starting, which means you're exactly where they were when they began. You'll catch up faster than you think.

Start by Recording Without Posting

One of the biggest mistakes people make is trying to create perfect content right out of the gate. They hit record, feel awkward, mess up their words, and then convince themselves they're just not good at this. But nobody's good at it in the beginning, and you're not supposed to be.

Give yourself permission to record videos that never see the light of day. Hit record, say whatever comes to mind, and then delete it. Do this a few times and you'll start to notice that the awkwardness fades a little with each attempt. You're training yourself to be comfortable with the act of recording, and that's a separate skill from creating actual content.

Think of it like learning to drive. You didn't jump on the highway the first time you got behind the wheel. You practiced in a parking lot where it didn't matter if you messed up. Recording practice videos is the same thing. You're building muscle memory and getting used to the feeling of being on camera without the added pressure of needing it to be perfect.

Content creators can approach this the same way you've approached learning anything else in your life. You didn't expect to be great at something the first time you tried it, whether it was a new job skill, a hobby, or figuring out how to use new technology. This is no different. You're just getting comfortable with a new tool.

Pretend You're Talking to One Specific Person

The weirdest part about talking to a camera is that you're talking to no one. There's no face, no reaction, no feedback. And your brain knows that, which is why it feels so unnatural. But you can trick your brain a little by imagining you're talking to one specific person instead of a faceless audience.

Pick someone you know who would benefit from whatever you're explaining. Maybe it's a friend who's been asking you questions about the topic, or someone in your life who you'd naturally have this conversation with. When you're recording, picture that person sitting right behind the camera and talk to them like they're actually there.

This shifts the whole feeling of what you're doing. Instead of performing for an audience, you're just having a conversation with someone you know. And conversations are something you've been having your whole life. You already know how to do this. You're just doing it while a camera happens to be running.

And here's the thing: people can tell when you're being conversational versus when you're trying to perform. Conversational always feels more genuine and easier to watch. So by imagining you're talking to one person, you're not just making yourself more comfortable. You're also making better content.

Focus on Your Message, Not Your Appearance

A lot of the awkwardness around being on camera comes from worrying about how you look. Are you sitting weird? Is your hair okay? Do you look old? Are people going to judge you? And the more you think about that stuff, the stiffer and more self-conscious you become.

The fix is to shift your focus away from yourself and onto what you're trying to say. Before you hit record, remind yourself why you're making this video. You're teaching something, answering a question, or sharing an idea that could help someone. That's what matters. How you look is secondary.

Content creators sometimes get stuck here because there's this underlying fear that people will judge them for being older or not looking like the typical influencer. But here's what actually happens: if your content is useful and you're clear about what you're teaching, people don't care what you look like. They care about whether you helped them solve a problem or learn something new.

And honestly, a lot of people prefer learning from someone who looks like a real person instead of someone who looks overly polished or filtered. Your age and your appearance can actually work in your favor because you come across as more credible and less like you're trying to sell them something.

Use a Script or Bullet Points

Part of feeling awkward on camera comes from not knowing what to say. You start recording, your mind goes blank, and then you stumble over your words trying to remember what you wanted to talk about. That's fixable by doing a tiny bit of prep before you record.

You don't need a full script unless that's what makes you comfortable. But having a few bullet points written down gives you a roadmap so you're not trying to remember everything in the moment.

Write down your opening line, the main points you want to cover, and your closing thought. That's usually enough to keep you on track without sounding like you're reading from a teleprompter.

If you do want to use a full script, that's fine too. Just read through it a few times before you record so it doesn't sound stiff or robotic. And if you mess up while you're reading, don't worry about it. You can always pause, collect your thoughts, and start that sentence over. Nobody has to see the mistakes because you can edit them out or just do another take.

Content creators who've spent years in professional settings might be used to preparing for presentations or meetings, and you can apply that same skill here. You wouldn't walk into a meeting without knowing what you wanted to say, so don't walk into a recording without a plan either.

Record Multiple Takes and Pick the Best One

You don't have to nail it on the first try. Record the same video two or three times, and then pick whichever one felt the most natural. Often the second or third take is better because you've already said it once, so you're less nervous and more comfortable with the material.

And sometimes just knowing you can do multiple takes takes the pressure off. You're not trying to be perfect in one shot. You're just trying to get one good version out of however many attempts it takes. That's a much easier goal to hit.

This also helps you figure out what works for you. Maybe you realize you're more comfortable standing than sitting, or that you do better when you look slightly off to the side of the camera instead of straight into it. You won't know these things until you experiment a little, and doing multiple takes gives you room to try different approaches.

Keep Showing Up

The single biggest factor in getting comfortable on camera is just doing it repeatedly. The first ten videos will feel awkward. The next ten will feel a little less awkward. By the time you've made 30 or 40 videos, it'll start to feel normal, and you won't even think about it anymore.

Content creators have an advantage here because you've probably done plenty of things in your life that felt uncomfortable at first and then became second nature. You already know that discomfort fades with repetition. This is just one more thing to add to that list.

And the reality is, nobody's watching your early videos as closely as you think they are. People are scrolling fast, they're distracted, and they're focused on whether your content is useful, not whether you looked nervous or said "um" a couple times. So give yourself permission to be a little awkward while you're learning, and trust that it gets easier every single time you do it.

To get tips on how to set up a studio you can opt-in for the  "7 Steps to Produce your First Show" e-book and emails. 

 

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How To Get The Most Out of your Livestreaming

How to Get the Most Out of Your Live Stream Broadcasting

Live stream broadcasts are all the rage. Anything that a smartphone’s camera can pick up will be shown to people who have subscribed to the broadcast. Here are some tips that top live stream broadcasters use to get the most out of their broadcasts.

Relevancy

Broadcasting your dog jumping to catch a Frisbee is fun for dog lovers. But if you are presenting to a group of beekeepers about how to produce more honey, it’s a good bet you’re going to lose them pretty quickly. Have an idea of what your topic is going to be and stick to it. It’s okay once in a while to go off on a tangent just as long as it is somewhat related to your topic.

Be a Storyteller

If you get nothing else out of this article, make sure you pay special attention to this one. Storytelling is going to be the secret sauce to your success as a live stream broadcaster. Since the beginning of time, people have been telling stories as a way of entertaining and educating. It takes some practice, but is well worth the effort.

Trust

Even if you never expect to collect a dime from your viewers, build up trust with them. You do this on camera by being yourself and being genuine. Don’t try to trick them or lie to them. Be straightforward and forthcoming.

Enthusiastic

There is nothing that will get viewers to hit the exit button for your broadcast quicker than a lack of enthusiasm. Broadcasts are very much like being on TV. If there is a show on TV that is boring, you are going to most likely switch it off. People want entertainment.

Engaging

This word gets overused. But what it means in the context of broadcasting is to encourage viewers to give feedback. Likes and comments are currency in many of the live stream platforms. If someone signs on and says hello in the chat, acknowledge them by saying their name with your salutation. If they have questions, try to answer them immediately or at least let them know you will hold a Q&A at the end of the broadcast.

Captivate Your Audience

You need to hold the attention of the people that are watching your broadcast. Simply reading a script, or from something that you memorized, just isn’t going to cut it in this type of medium. You want to elicit excitement so that they not only stay on the broadcast, but they can’t wait for the next one to start. You can do this by asking a lot of questions that lead to a yes answer. For example, you could ask, “who wants to use my method to make thousands of dollars?” Who wouldn’t answer yes to that? You see this all the time in webinars. The same technique should be employed in your broadcasts. Get their juices flowing, so to speak.

Give Massive Value

Whether you are solving a problem for your audience or you are simply giving a tutorial, make it great. When you broadcast, you are essentially stealing away a chunk of your viewers’ time which is something in short supply for most of us. That’s a big responsibility. Let it be worthwhile.

For more on livestreaming and how to set up your own studio go to "7 Steps to Produce Your Own Show".

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How Businesses Can Use Livestreams

How Businesses Can Use Live Stream Broadcasts

With all the buzz surrounding live stream broadcasts, it may not be clear on how businesses can use this technology. There are likely to be some creative ways as time goes on. Here are some of the more common uses.

Interviews

Most businesses can take advantage of interviewing experts in their field. Perhaps the business owner himself will want to be the one interviewed. It is simply a matter of finding someone to interview you and creating the broadcast. But even that isn’t completely necessary as you can run the interview on your own. You simply come up with questions that you want your viewers to know the answers to, then you start broadcasting those answers.

Customer Q&A

Why not invite several of your trusted customers to jump on a live stream broadcast and let them ask you questions about your products and services? They can also tell you what they like about your products and what areas could be improved. This is a golden opportunity to connect directly with them and get some great feedback.

Business Tips Column

Any business can offer to give tips about the business to customers and potential customers. Plumbers could teach people how to identify leaks in pipes. Marketers can give tips about how to increase conversions in a sales funnel, etc. These are just two of many examples.

Testimonials

Testimonials help sell more products. Potential customers love to know that others had a great experience with products and there is no better way to provide this than to use testimonials. The challenge will be in convincing customers to do so via a live broadcast. The app available from Periscope has made it quite easy for anyone to create a broadcast with smartphones. A word of caution about testimonials: be sure to ask the customers to provide an honest testimonial. Governments are cracking down on false testimonials or ones that are given in exchange for cash or awards.

Before and After Broadcasts

Any company whose business model is to transform something into something better, can easily employ before and after broadcasts. This can help show potential customers just what kind of work the business is capable of doing.

Crowdfunding

You can use broadcasting to state your case when you want to raise funds for your business initiatives. You can give information on where the money is going to go. You can also let potential funders know what kinds of rewards are available (if any) at certain levels of funding. Also, you can get people that have pledged money to state why they chose to fund your initiatives.

For more on livestreaming and how to set up your own studio go to "7 Steps to Produce Your Own Show".

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Microphones for your Studio

hello? Hello. Hello. It's me again today on step in front of the camera. I'm using my ultimate tv channel system presentation system to talk to you today because I like it and it's a nice blue but let's get on with it. Okay, so I hope that you can hear me. I think this is pretty good sound  I am going to be talking about sound today because sound is the most important thing for any presentation you do on any video you do and anything you do if they can hear you, they're not gonna listen to you.

So we're gonna have a look today at some of the options you can do and all obviously give you my opinion and so let's get started. Um so first off I think a lot of people think that you can use your webcam sound and you've been on broadcast where people are talking into their computer, looking into their webcam and they think this sound is sufficient.

Well, let me tell you a story. I did a presentation on tv show format for entertainment and I thought it would be entertaining to do a little bit of Shakespeare that was my first tv show and what I didn't know and now I've got it stuck on my computer is that the presentation software that I used had changed my microphone and it went and used my webcam.

So let's go and have a little listen to what was going to be the volume of the sound in this presentation experience. Yes. Well as you can see this is silly what has happened was it was picking up, I mean it's a good webcam but it picked up the sound and the sound was like half the volume as it should be.

So this is what I would have to have done and I don't recommend it every time that I used it I would have to use either Audacity, the free software that changes the volume and the sound of your sound. And you know it's great software, we'll talk about it another time because when we're editing but you don't want to when you you don't want to have to edit so you don't have to want to have to use Camtasia or audacity to improve your sound, you want your sound to be the best it is when you do your video.

So that's my opinion. Anyway and so let's have a look at some of the microphones that you can use because we don't want to do the webcam. Sorry let's just turn that webcam sound off, you know how to do it. We want a microphone and basically there are some great microphones that are really reasonably priced if you're doing presentations where you're sitting.

Well I'll give you three choices and then if you want to be a person who's standing and doing activities and doing some teaching and then I'll show you the other one that you could use but I think that one that we'll talk about that one later. But anyway, so so my secret weapon as we all know if we're smart is my blue Yeti and we'll talk about the blue yeti later as to tips on how to make the sound great.

Sorry, I'm probably ruining the sound right now.  So the Blue Yeti is just so reasonable and such good quality pride, such good quality. It's got its professional sound and all you have to do is plug it into your computer. And you know, I love it.

The other choice you can do of course is the blue Snowball, which is also quite reasonably priced and it's a USB mic and you can use it for the pc and Mac, just like the blue yeti and I'm sure it's just as good. But I'll tell you one thing that I like about my blue yeti, which doesn't show on this blue yeti.

Oh yeah it does. It has, it has a stand because I'll tell you my other choice which is professional quality and actually quite reasonably priced is the audio technica, which does not have a stand. And I had Audio Technica to begin with and it was a great sound. But I kept dropping it onto the floor from the stand.

And so now I have an old audio technica with a very loose little wire in the bottom of it. And so once the sound starts crackling and it's caused by the microphone, it's time to get a new microphone. So yeah, what I love about the Blue Yeti is it's got a nice solid  stand that you can use now. Of course.

I also liked the Audio Technica because I had an overhead  stand that I could put it in and move it around until I got the best sound. Um whereas I'm fairly limited  with my blue yeti as to where I can place it, but it picks up sound so well and we'll talk about that another time.  You know, I really don't have any problem with it. Okay, so for those of you who want to move around, of course there's the lavelier mike.  you put just like professional reporter, you put them on your lapel of your jacket and you of course um can use them quite well and they have good quality sound.

I don't know about this one because it's so cheaply priced, but this one would be for interviews as well, it even has the wind muff if there's wind to stop the wind affecting the sound. I bought a set myself but with the pandemic, I realized that, of course, I won't be interviewing anybody, so I haven't really used it and I get it out of the kit, but it's not really much point because you want to have something that a studio that's all set up, you know, it's all set up, it's ready to go.

All you have to do is turn on your lights, you know, make sure your microphones on, which I haven't done sometimes. And who knows? Maybe this one I don't have the microphone on. But and also, you know, check that it's the micro proper microphone and just get recording.

So, you know, this is the important thing is sound and we're gonna be talking about the microphone in more detail next time.

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Plan your Studio Space now!

On today's tip. We're gonna talk about planning your studio space.

Before you even start to consider recording, you need to find a place in your apartment or your house that is, you can dedicate to your studio space. So you could use a home office or a bedroom space where you can leave your equipment all set up and connected.So it's quick to do a video. And when you feel like an impulse to do a video, all you have to do is go and set it up and press live.

So let's have a look at what you have to consider for when you have a studio space. So we're going to talk about the size of the room. Bigger rooms are better because there is fewer problems with audio and light. Small rooms can have sound bounce back and forth from walls. Same with light, it can bounce and it's uneven in one area versus the next and it can change quickly. Also you may not find the perfect spot where light and sound are even in a smaller room, whereas a large room that you have more choice as to where to put your space more likely for sound to echo.

It will happen in a small room. We'll talk about how you can fix that later when we talk about sound, but when planning your space, these are some of the things you have to consider. In small rooms, it can be harder to control the light, especially if there are windows. Lights above lighting the room maybe too close to the recording area so they could cause uneven lighting on their face and change very quickly during the day.

In bigger rooms, the light can be more even in the room there isn't an echo or sound bouncing. If the ceiling is high enough, there isn't any sound bouncing off there either. The windows are far enough away, that natural light doesn't stream in at different times of the day, affecting your light exposure windows.

Now some people say place yourself in front of the window and you'll have natural light for your recordings. But the brightness and color of sunlight changes through the day changes with the weather and of course there's nighttime. So if you just use sunlight to record in for your recordings, then it limits the time that you can record if you only record when light is in the right place.

So it's best not not depend on sunlight to light your face or do your recordings on video. So remove it from the opportunity by blocking out the sunlight with a curtain or by moving to an area of space where the windows don't affect the lighting and use reliable daylight. Studio lights with consistent light and you can record at any time of the day or night.

The space needed to do face recordings is as much as the size of a desk with lights on either side and a screen at the back as the background can create quite a small space to do your recordings within a large room. So sound, however, no matter how big the space you're in, you will need to test how your recording sounds when you set up your studio.

And of course on the the only way that you can test what if you have any problems with your sound is to actually set up your studio recording space. So there are some things you can do beforehand or during the time you're planning your studio space. And so we'll talk about those next time but we're going to discuss next time how to cut out the distracting sounds.

But for now, go look for a space in your house or apartment that has consistent lighting. You can control you can even use a smaller space if you do some of the options that we talk about next time in reducing the echo and bounce of sound. So see you next time.

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